Ural plant of deicing materials сorporate website Блинова Александра
This work
in other
nominations
Visual effects
Animation, motion-design
Corporate Sites
Illustration
Mobile Websites
Innovative solutions in digital
Task
Show the company's competencies in the development and implementation of effective and environmentally friendly deicing materials of a new generation.
Ideas and solutions
The emphasis on environmental friendliness has determined the direction of development of the creative concept. We wanted to get away from the image of a big chemical giant, which is associated with all the enterprises of the industry For the basic products of "Bionord" animated illustrations reflecting the context of the application and at the same time setting the light emotional background were developed. The style of illustrations conveys the idea of safety and environmental friendliness of materials For a visual demonstration of the principle of the action of anti-ice materials, we created and integrated 3D video on the site