MTV UP! Graveyard Сергей Посохин
Category
Craft
Nominations
Animation, motion-design
Company
Limited Liability Company "MEC"
Brand
MTV UP! Energy Drink
Link
Task
The task is to show the advertised product brightly and fun through the animation, using the musical component.
Ideas and solutions
An idea was invented with a cemetery of famous musicians who rise from the graves after contact with the advertised drink. In order to look more fun, real people were replaced by cartoon rabbits.