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BillMack

BillMack Мазько Александр

Category
Craft
Nominations
Promo sites
Company
Bill Mack
Brand
Bill Mack
Link

This work
in other
nominations

Innovative solutions in digital

Task

To develop a creative promo for the sculptor Bill Mack. To show art, to tell about feats and achievements.

Ideas and solutions

We used three.js(WebGL) to animate various elements on the website. In conjunction with the use of vertex shaders managed to achieve smooth animations and distortions, which allows the site not to slow down on different devices and cause a memorable WOW-effect. For the atmosphere of being on the site picked up the sound. We displayed a non-standard horizontal scrolling on the pages "Artist" and "Hollywood Sign" for a complete immersion in the atmosphere and history of the sculptor. As a result, we have achieved a positive effect and memorable site.