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WIN and FAIL

WIN and FAIL NGN agency

Category
Media
Nominations
Special Projects
Link

Task

To draw attention to the PUMB bank program for small and middle business. To find new users of program

Ideas and solutions

PUMB Win & Fail First Ukrainian International Bank (PUMB) launched many services for small and medium business. To inspire people start own small business we asks ukrainian self-made entrepreneurs to tell the truth about "how to make it in Ukraine". But in Ukraine there are no pink unicorns. In series of interview our heroes tell not only success stories but also clarify causes of own fails and mistakes. Every stories have link to useful service provided by PUMB, so we make easier way for newcomers to succeed