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Terminals in the Metro: interface concept

Terminals in the Metro: interface concept Занин Павел

Category
Interactive projects and websites
Nominations
Digital Out-of-home
Company
ADN Digital Studio
Brand
ADN Digital Studio
Link
Voting results

Task

Our goal was to reinvent interactive navigation system of Moscow Metro. Today it’s a lack of system where passengers could create a complicated route including metro stations, bus stops, tram stops etc. Also now there is no ability to check weather, the arrival time of trains, to investigate the points of interest — cultural objects and events on map. In other megapolices such issue is solving by interactive kiosks. They help people to navigate and see the environment of every metro station.

Ideas and solutions

We have analyzed the audience and created 30 scenarios of user behavior. So it’s allowed to create the unified UI constructor. Using block-like modules designer can adapt the UI to the station’s context. The product of our work is the new visual language for interactive info kiosks. This concept will help to build the unified navigation system — useful and informative, good for citizens and tourists too.