Your Friendly Finances SPN Communications
Category
Interactive projects and websites
Nominations
Non-commercial Projects
Company
Ministry of Finance of the Russian Federation
Brand
Financial Literacy Week
Link
Task
Spread the ideas of reasonable financial behavior and teach Russians to use them
Ideas and solutions
The project "Your Friendly Finances" has been long implemented by the Ministry of Finance of the Russian Federation with the support of the World Bank. Our task was to talk about financial literacy in social networks. To tell different audiences about the importance of savings, teach them to understand financial products, protect their rights and handle loans, we publish unique content in five social networks: Vkontakte, Facebook, Odnoklassniki, Instagram and Twitter and share the news of the project.
