500 years of Moscow real estate SERGEY KOLESNIK
Task
- Increase brand awareness. - Strengthening the idea of brand reliability.
Ideas and solutions
Idea: to conway to the audience the high expertise of PIK group. Solution: multi-format edutainment project on how changed the architecture and infrastructure of Moscow, the way of life and habits of its inhabitants for 500 years. Key message: PIC is an expert in the Moscow real estate market and knows everything about it