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Renault: My Galaxy. My Style. My Renault

Renault: My Galaxy. My Style. My Renault Андрей Котов

Category
Interactive projects and websites
Nominations
Integrated and Internet-based Campaigns
Link

This work
in other
nominations

Promo sites Ad Campaign on Social Media

Task

We looked forward to use Renault and Star Wars brands cooperation effectively to match image and business goals. This is how we made it: We invented a project where the Force side and Renault design were pointed basing of user’s avatar image. User registered on the site, completed tasks and took part in the competition for the main prize and lots of weekly gifts, adding points to himself and his Force side! Everyone could get a reward in the battle.

Ideas and solutions

We invented a project where the Force side and Renault design were pointed basing of user’s avatar image. User registered on the site, completed tasks and took part in the competition for the main prize and lots of weekly gifts, adding points to himself and his Force side! Everyone could get a reward in the battle!